Mentioning someone in your posts is how you can reference another user on a post you're publishing, by adding @ before the user's handle.
Someone who has been mentioned will get a notification and might see your post. That is why this is a great tool to boost activity on your account.
Mentions for every account are supported only on Twitter. Mentions for Pages are supported on LinkedIn as well.
Mentioning someone in your post can be done in a few steps:
Open your calendar section from the menu bar on the left.
In the upper right corner, click on the + New Post button.
The creating post box will be displayed.
To add a mention, simply use the @ and add the name of the account you want to tag.
You can see the number of tags in the bottom right corner.
Here's a breakdown on how to create a mention
First, start by creating a new post by clicking on the 'New Post' yellow button.
Then, to mention someone, add the "@" symbol, followed by the name of the account you want to tag.
Note: Make sure to use the vanity name when mentioning someone. Vanity name is the name of the account as it appears on the user's account URL.
Keep reading to know more about Twitter and LinkedIn mentions.
You can mention any account type on Twitter.
When entering some characters after the "@" symbol, the list with account suggestions will be displayed. The list rolls down after typing in a few characters. You can choose the one you want to mention:
LinkedIn Pages Mentions
Mentioning other accounts on LinkedIn works only for LinkedIn pages and not individual users. That means that you can mention LinkedIn pages, but not individual LinkedIn users.
To create LinkedIn mentions, type "@" at the beginning and then enter the vanity name of the page. The page will appear in the list.
Note: vanity name is the name of the account as it appears on the user's account URL. For example, Simplified's LinkedIn URL is https://www.linkedin.com/company/sosimplified/. The vanity name that should be added to mention Simplified is @sosimplified.
After publishing your posts, the mentioned pages will receive a notification about the mention. Then, the page managers can click on the notification to see your post.
Hence, mentions can aid in increasing activity on your account.
After you schedule the post and it has been published on LinkedIn, the mention will be active and displayed on that platform.