To enable UTM links on your calendar:
Log into your Simplified account
Select Social Media from the dashboard page, then select Publishing
Click the stacked three dots to the right of the account in which you would like to turn the link shortener on, then select Account Settings from the drop down menu
Select UTM Links on the pop up screen.
To ENABLE UTM links, check the 'UTM codes enabled' checkbox, then click the Save button.
to DISABLE UTM links, uncheck the 'UTM codes enabled' checkbox, then click the Save button.
To EDIT your UTM tracking parameters, make sure UTM tracking is enabled, then select each of the text boxes and edit the parameter within. Click the Save button.
You can also check out this video for more detailed steps: